Legal
Privacy Policy
Draft — requires review. This document is a starting template and has not been reviewed by an attorney. It must be reviewed and adapted to Eleven Pools’ actual practices before the website launches.
Last updated: [DATE — set on publication]
This Privacy Policy explains how Eleven Pools (“we,” “us”) collects, uses, and shares information when you visit https://www.eleven11pools.com or submit a request through it.
Information we collect
- Information you provide: when you request a quote or consultation, we collect your name, phone number, email address, project location or ZIP code, optional project address, project details, budget range, timeline, and preferred contact method.
- Campaign information: if you arrive from an advertisement or link, we may record the campaign parameters (such as UTM tags or click identifiers) and the page you first visited, and attach them to your request.
- Usage information: if you accept optional cookies, analytics and advertising tools (such as Google Analytics, Google Ads, and Meta Pixel) may collect information about your device and how you use the site.
How we use information
- To respond to your request and communicate with you about your project by your preferred method.
- To prepare proposals and coordinate consultations.
- To understand how our website and advertising perform, if you have consented to optional cookies.
- To protect the website from spam and abuse.
How we share information
We do not sell your personal information. We share information only with service providers that help us operate — such as our customer relationship management (CRM) system, email delivery provider, database host, and spam-protection service — and, where needed to complete your project, with subcontractors and trades involved in it. [REVIEW: list actual providers.]
Communications consent
When you submit a request, you agree that we may contact you by phone, text message, or email about that request. Message and data rates may apply. You can ask us to stop contacting you at any time, and you can reply STOP to any text message to opt out of texts. [REVIEW: confirm SMS practices and compliance requirements.]
Cookies and your choices
Optional analytics and advertising cookies are only set if you select “Accept” in the cookie banner. You can change your choice by clearing this site’s data in your browser, which will show the banner again.
Data retention and security
We keep request information for as long as needed to respond, provide services, and meet legal obligations. We use reasonable safeguards to protect it, but no method of transmission or storage is completely secure. [REVIEW: define retention period.]
Children’s privacy
This website is not directed to children under 13, and we do not knowingly collect their information.
Contact
Questions or requests about your information can be sent to eleven11pools@gmail.com.